| Industry News |
|
| News » Company and Commercial Law » BERR says technology will conform to data protection laws |
|
17/09/2008
BERR says technology will conform to data protection laws |
|
The government has responded to concerns from the European Commission that technology designed to track website user's visits may be breaching laws on communications interception.
BT's Phorm ad-serving technology tracks visits to websites and then builds a profile of an anonymised user.
Concern had been raised over whether BT customers had given their consent to trials of the technology.
Responding to a letter by the European Commission questioning the legality of trials of the technology, the Department of Business, Enterprise, and Regulatory Reform (BERR) said that it would ensure it conformed to UK privacy and data protection laws.
In a statement, BERR said: "The UK authorities are working to ensure that, if [Phorm] is introduced into the market for internet-based advertising services, this is done in a lawful, appropriate and transparent fashion."
BERR did not comment specifically on the trials of the software and rather concentrated on its future use. |
| |
| Related Articles |
06/01/2010
New business start-ups 'higher in 2009'
Last year is likely to have seen more business start-ups in the UK than in 2008, it has been suggested.
|
02/12/2009
Warning for businesses may raise insolvency issues
Banks are still substantially disconnected from businesses despite the efforts of the government, it has been claimed.
|
01/12/2009
Banks pledge to support firms as insolvency threat remains
NatWest and Royal Bank of Scotland have issued a pledge that they will do more to support small businesses.
|
30/11/2009
Warning to get balance right on internships
New regulation on the use of interns in firms may go a long way to avoiding undue exploitation, it has been suggested.
|
10/11/2009
Business start-up pledge made
More entrepreneurs may plan to start up a business following a pledge by a major bank to provide more support for those looking to set up their own enterprise.
|
News Archive